When modifying the hooks I bend them both out and up, away from the body. By doing this I am able to create a larger hook gap. When bass eat the bait with a modified hook they no longer need to fully crush the body of the frog to expose the hook. Doing this makes it much easier to hook the bass, even when an angler has a softer hookset.
Depending on brand, bending the hooks can take a great deal of force. I generally have to bend the hooks farther than I want, as the steel will spring back part way as soon as the pressure is removed. Use a stout pair of pliers and exercise caution. its very easy to slip and end up on the wrong end of a strong hook. If you take your time, you shouldn't have any issues.
We hope you'll take these tips and apply them to your fishing. Once you do, come back and share your experiences. We'd love to hear about the bass you're putting in the boat!